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← Back to Knowledge BaseAI SHOPPING READINESS

Price, availability, shipping and returns in AI Shopping

Product understanding goes beyond title and image. Current commerce data such as price, stock, shipping and returns matters for comparison and purchase decisions.

What you should know

Price and availability should be current and unambiguous.

Shipping and return information helps systems and shoppers understand the full offer.

Where ecommerce stores go wrong

A store may have strong product copy but vague shipping information or conflicting availability between page and markup.

What you can improve

Make commercial terms discoverable, use consistent availability values and avoid contradictions between page, structured data and checkout.

What Merqivio does

Merqivio checks publicly accessible product pages and machine-readable signals. No passwords are required and nothing is changed on your store. A readiness score does not guarantee inclusion or ranking in an external AI shopping platform.

OpenAI product feed specifications · Google Product structured data guidance
Merqivio checks publicly accessible product pages and machine-readable signals. No passwords are required and nothing is changed on your store. A readiness score does not guarantee inclusion or ranking in an external AI shopping platform.

EU LAW UPDATE · 21-08-2026

Our scanners follow current EU rules

Merqivio maintains its scan criteria as EU legislation changes. On 21 August 2026 the checks below were revalidated against the official texts.

Digital Omnibus on AI: chatbot transparency was not delayed

Regulation (EU) 2026/1744 has been in force since 27 July 2026. Rules for certain high-risk AI systems were delayed until 2 December 2027 or 2 August 2028, but Article 50 for direct AI interaction has applied since 2 August 2026. AI Shopping Readiness therefore distinguishes demonstrated AI-chatbot signals from ordinary chatbots that require manual classification. Ordinary AI-generated product copy is not automatically failed.

EUR-Lex · Regulation (EU) 2026/1744
European Commission · Article 50 guidance

Why this matters

Failure to comply with applicable EU consumer, product-safety and market rules can lead to enforcement, corrective measures, sales restrictions and — depending on the rule and national enforcement — financial penalties. A Merqivio scan is an automated risk assessment, not legal advice.