Digital Omnibus on AI: chatbot transparency was not delayed
Regulation (EU) 2026/1744 has been in force since 27 July 2026. Rules for certain high-risk AI systems were delayed until 2 December 2027 or 2 August 2028, but Article 50 for direct AI interaction has applied since 2 August 2026. AI Shopping Readiness therefore distinguishes demonstrated AI-chatbot signals from ordinary chatbots that require manual classification. Ordinary AI-generated product copy is not automatically failed.
EUR-Lex · Regulation (EU) 2026/1744European Commission · Article 50 guidance